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Introducing our online Knowledge Hub M2B+

February 23, 2026

We’re proud to officially launch our new Knowledge Hub Motorsport To Business+ (M2B+) - a dedicated learning and insight platform designed to help professionals, brands, and entrepreneurs unlock the commercial power of motorsport.

Motorsport is no longer just about competition on track. It is a global business ecosystem spanning sponsorship, marketing, technology, innovation, leadership, media, and fan engagement. M2B+ exists to bridge the gap between motorsport and business, giving you the knowledge, tools, and perspectives needed to operate smarter and move faster in this high-performance environment.

What is M2B+?

M2B+ is our premium Knowledge Hub subscription, built for those who want deeper insight and practical understanding of how motorsport works as a business.

A subscription-based platform bringing you:

• Exclusive articles from our Motorsport Speakers & expert contributors

• In-depth insights and opinion pieces• Bitesize, topic-led videos

• Selected highlights from M2B events & keynotes

Whether you work within motorsport, want to partner with it, or are applying its high-performance principles to your own industry, M2B+ is designed to deliver real value.

No apps to download - just sign up, log in and access all of our exclusive articles and videos! We already have about 40 uploaded for you to read and watch!

Why Motorsport To Business?

Motorsport operates at the intersection of speed, pressure, data, technology, and storytelling - the same forces shaping modern business. The lessons learned in this environment translate directly into leadership, marketing, strategy, and performance in any sector.

M2B+ curates those lessons so you don’t just follow motorsport - you learn from it.

Special Launch Trial Offer 🚀

To celebrate the launch of M2B+, we’re offering a limited-time trial that we recently shared on Instagram:

👉 6 months for just £1 per month

(Usually £4.99 per month, cancel anytime)

This gives you half a year of full M2B+ access for only £6 total, allowing you to explore the platform, experience the content, and see the value for yourself - at a fraction of the normal price.

Join Us

M2B+ is more than a content platform. It’s a growing knowledge base for those who see motorsport as a serious business tool.

Now is the perfect time to get involved, explore the insights, and become part of the Motorsport To Business conversation.

Join Knowledge Hub Motorsport To Business+ today and start learning where performance meets strategy.

Head over to M2B.plus to try it out!

Nick Butcher

Managing Director of Ignition Human Performance
Get in touch >>